X

Insights

Alternatives to Rebranding

Sometimes changing your brand isn’t necessary and there are times when a full scale rebrand isn’t feasible. Businesses who don’t need a rebrand are better served taking their money and investing it in their existing […]
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Top reasons for rebranding your business

Branding is an important factor in business success and it can take many years to shape the image and direction of your company. As such, attempting to change the audience and market perception of your […]
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4 Web Design Tips for the Coffee Industry

How can you design an effective website that your customers will love just as much as their morning cup of coffee? Here are a few recommendations for a more engaging website: Showcase your product. The […]
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What is Branding and why it is important for your business

Branding is the emotional response your business evokes in a customer. It’s the accumulation of experiences customers have with your business and how that makes them feel about your company. This perception is a powerful […]
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Schibello Café Website Redesign Case Study

Research shows that when a user visits a website, you have only 10 seconds to make a good impression and effectively convey what your brand and your website are all about. Users want to be […]
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Font & Why It Matters: 3 Things You Should Know About Typography

When it comes to content marketing, typography is a crucial yet often overlooked factor. Typography essentially refers to the way text is arranged in a document. Basic elements of typography include font, line length, leading […]
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7 Signs It’s Time to Refresh Your Company Website

If your website hasn’t been updated in 5 years or worse still is still rocking that flash animation intro from 1999, you’re in trouble. Research indicates that consumers judge the credibility of your business based […]
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How Infographics Can Help Your Brand

An infographic is best described as a visual display of information. Infographics make use of design, color, and engaging copy to convey numerical information, trends, patterns, or a story in a way that is both […]
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